RISING OF A FASHION GIANT
Past winner of Project Runway, Zac Posen, teamed up with David’s Bridal for an exquisite wedding & evening event wear. The collection Truly Zac Posen gives a fresh take on old Hollywood glamour for the everyday women’s budget. The wedding gowns sculpted the women’s frame from sizes 1-26 and prices ranging from $850-1350. The evening event dress which may upstage any bride or make you the life of the party at any event, have a sophisticated color pilot with little details that can capture attention. The dresses are so phenomenal and with a range of $195-225 all women can enjoy. The collaboration says a lot for both brands. For David’s Bridal, it could catapult from commercial to upscale & couture. Zac Posen is basically writing the how to on becoming famous & successful and sustaining that success. Mr. Posen’s longevity will grow based how he continues to brand himself and grow with collections. One his invest include P. Diddy, CEO of Bad Boy Ent. which says a lot for a fashion designer to get backing from a hip-hop mogul. His clients list include Gwyneth Paltrow, Rihanna, Cameron Diaz, and Kim Kardashian.